The Magnificent Mile Lights Festival presented by Harris is a seasonal marketing campaign that kicks-off the holiday season for the nation. This signature holiday event celebrates illuminating one million lights on 200 trees on North Michigan Avenue.
When: November 22, 2008 (The weekend before Thanksgiving)
Details: The 2008 Festival will be broadcast across the nation on ABC. The impact of this event is impressive – hotels, restaurants and parking garages report 100% occupancy and many retailers report higher sales than the day after Thanksgiving.
For more details: www.TheMagnificentMile.com
featuring...
Lights Festival Lane
Live Concerts
Street Entertainment
Break the Record for the Largest Holiday Carol
Lights Festival Procession
Fireworks
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Jul 23, 2008 Executive Committee Meeting Jul 24, 2008 Traffic & Transportation Committee Meeting Jul 25, 2008 Project Review Committee Meeting |