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GNMAA

The Marketing Division's Committees

The Marketing Division operates under the directives and guidance of our over 400 volunteers.  Over time, these directives and initiatives have been shaped into six very focused committees.

The Marketing Division Committees are described in greater detail, below.

THE MAGNIFICENT MILE LIGHTS FESTIVAL®
presented by Harris



Jennifer Woolford, Chair
The Merchandise Mart


Committee Information

Marketing


Bob Dion, Marketing Chair
Davis Harrison Dion

Branding
PR/Media
Content Development
Window Decorating
Market Research


Operations 

Eric Kromelow, Operations Chair
Prudential Preferred Properties

Procession Route Coordinator
Volunteer Coordinating and Mentoring
Pioneer Court 
Procession –Motorcade, Marshals and Step-off
Wacker Drive Coordinator
Ogden School Coordinator


Committee Members volunteer in various roles before and during the event

Meeting Information

  • The marketing and operations committees meet separately once a month. 
  • Additional subcommittee meetings are scheduled each month as well.

    Benefits
  • Meeting members of the association and introducing them to your business
  • Helping plan GNMAA's largest event, The Magnificent Mile Lights Festival presented by Harris!


Click here to volunteer for The Magnificent Mile Lights Festival presented by Harris Committee! 



FIRST QUARTER CONSUMER EVENT:
TOAST on The Magnificent Mile


Angela Roman, Chair
The Signature Room at the 95th 

Lauren Trela, Co-Chair
Desert Rose Design

Lesley Guthrie, Co-Chair
At Last Marketing

Troy Byington
Hotel Sax Chicago

Committee Information

  • Focuses on creating a campaign that will generate and enhance business in The Magnificent Mile district during the typically slow first quarter.  Includes a champagne festival and weekly Saturday evening fireworks.

Meeting Information

  • Meets on the third Tuesday of every month


Benefits

  • Meeting members of the association and introducing them to your business
  • Actively assist in planning and producing GNMAA's First Quarter Campaign


Click here to read more about the TOAST on The Magnificent Mile campaign.

Click here to volunteer for the TOAST Committee!



SECOND QUARTER CONSUMER EVENT:
Tulips on The Magnificent Mile



Stacy Sweat, Chair
Stacy Sweat Designs

Carla Bourgonje, Co-Chair
Consulate General of the Kingdom of the Netherlands

Adam Havrilla, Co-Chair
KaBloom of Merchandise Mart

Jason Neises, Co-Chair

Chicago Architecture Foundation


Committee Information

Committee seeks to promote the natural beauty of the hundreds of thousands of tulips which sprout up from our medians and planting beds each spring, while showcasing  the culture and creativity that is prevalent in our restaurants, retail shops, hotels and partners through our public programs along The Magnificent Mile®.

Interest in beautification of the district, architecture and cultural programming

Meeting Information

    * Meets on the first Wednesday of every month

Benefits


    * Meeting members of the association and introducing them to your business
    * Actively assist in planning and producing GNMAA's spring campaign


Click here to read more about the Tulips on The Magnificent Mile campaign.

Click here to volunteer for the Tulips Committee!



THIRD QUARTER CONSUMER EVENT:
Gardens of The Magnificent Mile


Jennifer Oglesby, Co-Chair
Bloomingdale's

Nicole Jachimiak, Co-Chair
Swissôtel Chicago

Committee Information

GNMAA celebrates summer with Gardens of The Magnificent Mile, an annual garden festival featuring unique landscape designs in 52 gardens and includes a free summer concert series and an abundance of special green offers from area businesses.

Interest in beautification of the district and green initiatives

Meeting Information

One meeting per month

Benefits

Meeting members of the association and introducing them to your business
Actively assist in planning and producing GNMAA's summer campaign

Click here to read more about the Gardens of The Magnificent Mile campaign.

Click here to volunteer for the Gardens Committee!